Tag Archives: Testimonial

THE IMPACT OF TESTIMONIAL USE ON ADVERTISING EFFECTIVENESS (A CASE STUDY OF KANU NWANKWO IN PEAR MILK ADVERTISMENT) Format: Ms Word Document Pages: 79 Price: N 3,000 Chapters: 1-5 Get the Complete Project ABSTRACT The study is aimed at examining the extent to which consumers can be influenced by the …

THE IMPACT OF TESTIMONIAL USE ON ADVERTISING EFFECTIVENESS Format: Ms Word Document Pages: 79 Price: N 3,000 Chapters: 1-5 Get the Complete Project   TABLE OF CONTENTS CHAPTER ONE: INTRODUCTION 1.1       BACKGROUND OF THE STUDY 1.2     PROBLEM STATEMENT 1.3     OBJECTIVES OF THE STUDY 1.4     SIGNIFICANCE OF THE STUDY 1.5     RESEARCH QUESTION 1.6     RESEARCH HYPOTHESIS 1.7     DEFINITION …