A CRITICAL ANALYSIS OF INDUSTRIAL NEW PRODUCTS PERFORMANCE IN MARKETING: A CASE STUDY OF SELECTED INDUSTRIAL NEW PRODUCTS TABLE OF CONTENT CHAPTER ONE 1.0 Introduction/background of the study 1.1 Brief History of the company under study 1.2 Statement of the problem 1.3 Onjective of the study 1.4 Hypothesis formulation 1.5 Significance of the study 1.6 Scope of …
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