Tag Archives: ECONOMICS PROJECT TOPICS AND MATERIALS

Strategic Brand Management: Building, Measuring And Managing Brand Equity

STRATEGIC  BRAND  MANAGEMENT:  BUILDING,  MEASURING  AND MANAGING BRAND EQUITY TABLE OF CONTENTS Abstract Table of Contents CHAPTER ONE 1.0    Introduction 1.1        Background of the study 1.2        Statement of problem 1.3        Objective of the Study 1.4        Research Hypothesis 1.5        Significance or rationale of the study 1.6       Scope and Limitation of the Study CHAPTER TWO 2.0        Literature Review CHAPTER THREE: …

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The Verbal And Visual Components Of Package Design In Nigeria

THE VERBAL AND VISUAL COMPONENTS OF PACKAGE DESIGN IN NIGERIA TABLE OF CONTENTS Abstract Table of Contents CHAPTER ONE 1.0    Introduction 1.1        Background of the study 1.2        Statement of problem 1.3        Objective of the Study 1.4        Research Hypothesis 1.5        Significance or rationale of the study 1.6       Scope and Limitation of the Study CHAPTER TWO 2.0        Literature Review CHAPTER …

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The Communicative Power Of Product Packaging: Creating Brand Identity Via Lived And Mediated Experience

THE COMMUNICATIVE POWER OF PRODUCT PACKAGING: CREATING BRAND IDENTITY VIA LIVED AND MEDIATED EXPERIENCE TABLE OF CONTENTS Abstract Table of Contents CHAPTER ONE 1.0    Introduction 1.1        Background of the study 1.2        Statement of problem 1.3        Objective of the Study 1.4        Research Hypothesis 1.5        Significance or rationale of the study 1.6       Scope and Limitation of the Study CHAPTER …

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The Multi-Faceted Dimension Of Packaging In Nigeria

THE MULTI-FACETED DIMENSION OF PACKAGING IN NIGERIA TABLE OF CONTENTS Abstract Table of Contents CHAPTER ONE 1.0    Introduction 1.1        Background of the study 1.2        Statement of problem 1.3        Objective of the Study 1.4        Research Hypothesis 1.5        Significance or rationale of the study 1.6       Scope and Limitation of the Study CHAPTER TWO 2.0        Literature Review CHAPTER THREE: RESEARCH METHODOLOGY …

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Marketing Communications In Nigeria: An Integrated Approach

MARKETING COMMUNICATIONS IN NIGERIA: AN INTEGRATED APPROACH TABLE OF CONTENTS Abstract Table of Contents CHAPTER ONE 1.0    Introduction 1.1        Background of the study 1.2        Statement of problem 1.3        Objective of the Study 1.4        Research Hypothesis 1.5        Significance or rationale of the study 1.6       Scope and Limitation of the Study CHAPTER TWO 2.0        Literature Review CHAPTER THREE: RESEARCH METHODOLOGY …

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Consumer Evaluation Of Unbranded Product In Nigeria

CONSUMER EVALUATION OF UNBRANDED PRODUCT IN NIGERIA TABLE OF CONTENTS Abstract Table of Contents CHAPTER ONE 1.0    Introduction 1.1        Background of the study 1.2        Statement of problem 1.3        Objective of the Study 1.4        Research Hypothesis 1.5        Significance or rationale of the study 1.6       Scope and Limitation of the Study CHAPTER TWO 2.0        Literature Review CHAPTER THREE: RESEARCH METHODOLOGY …

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The Impact Of Public Opinion On The Formulation And Implementation Of Nigeria Foreign Policy

THE IMPACT OF PUBLIC OPINION ON THE FORMULATION AND IMPLEMENTATION OF NIGERIA FOREIGN POLICY,  Nigeria Foreign Policy TABLE OF CONTENTS Abstract Table of Contents CHAPTER ONE 1.0    Introduction 1.1        Background of the study 1.2        Statement of problem 1.3        Objective of the Study 1.4        Research Hypothesis 1.5        Significance or rationale of the study 1.6       Scope and Limitation of …

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The Importance Of Packaging Design For Own-Label Food Brands

THE IMPORTANCE OF PACKAGING DESIGN FOR OWN-LABEL FOOD BRANDS TABLE OF CONTENTS Abstract Table of Contents CHAPTER ONE 1.0    Introduction 1.1        Background of the study 1.2        Statement of problem 1.3        Objective of the Study 1.4        Research Hypothesis 1.5        Significance or rationale of the study 1.6       Scope and Limitation of the Study CHAPTER TWO 2.0        Literature Review CHAPTER THREE: …

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