Tag Archives: Satisfaction

E-Commerce And Customer Satisfaction (A Study Of Jumia.Com And Olx.Com)

E-Commerce And Customer Satisfaction (A Study Of Jumia.Com And Olx.Com) ABSTRACT Electronic commerce also known as e-commerce has facilitated the emergence of new marketing strategies and business models in several industries in developing countries, Nigeria inclusive. This study examined E-commerce and Customer satisfaction. Users of and employees of Jumia.com and …

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Impact Of Total Quality Management Practices On Customer Retention And Satisfaction

IMPACT OF TOTAL QUALITY MANAGEMENT PRACTICES ON CUSTOMER RETENTION AND SATISFACTION   CHAPTER ONE INTRODUCTION 1.1   BACKGROUND TO THE STUDY Total quality management practice is a firm-wide management philosophy of continuously improving the quality of the products/services/processes by focusing on the customers’ needs and expectations to enhance customer retention, satisfaction …

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Impact Of Total Quality Management Practices On Customer Retention And Satisfaction

IMPACT OF TOTAL QUALITY MANAGEMENT PRACTICES ON CUSTOMER RETENTION AND SATISFACTION   CHAPTER ONE INTRODUCTION 1.1   BACKGROUND TO THE STUDY Total quality management practice is a firm-wide management philosophy of continuously improving the quality of the products/services/processes by focusing on the customers’ needs and expectations to enhance customer retention, satisfaction …

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