Tag Archives: consumers attitude

Marketing of tourism and hospitality industry [an empirical study of Nigeria consumers attitude towards tourism in anambra state]

MARKETING OF TOURISM AND HOSPITALITY INDUSTRY (AN EMPIRICAL STUDY OF NIGERIAN CONSUMERS ATTITUDE TOWARDS TOURISM IN ANAMBRA STATE) Abstract Tourism and hospitality industry like any other industry tries to put across its all the efforts for profit maximization and overall market leadership. Current Hospitality and Tourism industry is characterized by …

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