BUSINESS MANAGEMENT PROJECT TOPICS AND MATERIALS

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An Assessment Of Corporate Social Responsibility On Organisational Performance In The Banking Industry (A Case Study Of United Trading Company Nigeria Plc.)

An Assessment Of Corporate Social Responsibility On Organisational Performance In The Banking Industry (A Case Study Of United Trading Company Nigeria Plc.) TABLE OF CONTENT Chapter one Introduction Background of the study Statement of the problem Purpose of the study Significance of the study Limitation of the study Chapter two …

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The Effect Of Advertisement On Consumer Preference And Behavior

The Effect Of Advertisement On Consumer Preference And Behavior CHAPTER I INTRODUCTION Advertiser’s primary mission is to reach prospective customers and influence their awareness, attitudes and buying behaviour. They spend a lot of money to keep individuals (markets) interested in their products. To succeed, they need to understand what makes …

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