MAGAZINE READERSHIP ATTITUDE OF STUDENT UNDER GRADUATES (A CASE STUDY OF INSTITUTE OF MANAGEMENT AND TECHNOLOGY, ENUGU).
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ABSTRACT
This research work was carried out to ascertain the magazine readership attitude of student’s undergraduates.
To do this, the research formulates some research questions and also mapped out some objectives. The study was based on students of the Institute of Management and Technology, Enugu. A sample of respondents was sampled with a designed questionnaire.
CHAPTER ONE
INTRODUCTION:
1.1 Background of study 1 – 6
1.2(a) statement of research problem 6 – 7
1.2(b) statement of research problem 7 – 6
- Objectives of the study 8 – 9
- Signification of the study 9
- Research questions 9 – 10
- Definition of terms 10 – 14
- Limitation of the study 14
CHAPTER TWO
LITERATURE REVIEW
- Source of literature 15
- Introduction 15
- Theoretical framework 16 – 23
CHAPTER THREE
METHODOLOGY
- Research methodology 24
- Research design 25
- Area of study 26
- Population 26 – 27
- Sample size 27
- Sampling technique 27 – 28
- Instrument for data collection 28
- Administration of the questionnaire 28 – 29
- Method of data analysis 29
References 30
CHAPTER FOUR
- Data presentation and analysis 31 – 39
- Discussions and findings 39 – 45
CHAPTER FIVE
5.1 Conclusion and recommendation 46 – 49
References 50 – 51
Bibliography 52 – 53
Questionnaire